Global Visual Indentity & Apparel Strategist to Visual Strategy Director
I guide visual decisions for people, brands, and platforms from on-camera presence to covers, merchandise, and public-facing moments.
Visual Identity Systems
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Apparel as Strategic Signal
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Media-Facing Brand Coherence
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Cultural Positioning & Advisory
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Scalable Identity Frameworks
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Visual Identity Systems - Apparel as Strategic Signal - Media-Facing Brand Coherence - Cultural Positioning & Advisory - Scalable Identity Frameworks -
I help people and brands make intentional visual decisions that align how they look with who they are and how they want to be perceived.
My work sits at the intersection of fashion, media, and identity—ensuring consistency across appearances, content, products, and moments of visibility.
This is not about trends or one-off looks. It’s about clarity, coherence, and long-term positioning.
What I Do
Selected Work
A curated selection of projects demonstrating how visual identity, apparel strategy, and cultural context operate within media, brand, and public-facing environments.
Work With Me
I partner with organizations and leaders navigating visibility, scale, or repositioning offering strategic guidance on visual identity, apparel systems, and cultural alignment for brands, executives, and media platforms.